Modern, minimalistic interior space with a curved bar counter, bar stools, a white reception desk, and decorative lighting fixtures. The floor is patterned with large, irregular beige tiles, and the walls feature a light color palette with wooden accents and open shelving with bottles.

Aesop Retail Concept

Melbourne VIC

2025

A conceptual flagship experience in light, form, and quiet luxury.

This conceptual retail environment for Aesop reimagines the shopping experience as a sensorial journey - one that invites visitors into a sculptural and immersive world, far removed from the everyday. Inspired by surrealism and the poetic nature of the brand itself, the design merges light, texture, and form to create a space that is both grounded and otherworldly. Soft curves, mineralinspired materials, and ambient floor lighting establish a dreamlike atmosphere where visitors are encouraged to pause, explore, and reflect.

Modern interior space with a curved bar counter, two transparent bar stools, and large windows showing city buildings at dusk, illuminated by warm sunlight.
A modern, minimalist interior space with a curved reception desk, transparent bar stools, round pendant lights, built-in wall shelves, and large windows with city views, bathed in warm lighting.
A modern kitchen with a beige and neutral color palette featuring a unique ceiling light fixture, a mini-shelf with rows of small bottles, a small sink, and an arched shelf opening.
Aesop store entrance with glass doors, shelves of skincare products, a central fountain, and warm lighting.
A minimalistic, modern room with a round water fountain, a small bar area with bottles, a round table with a vase, a mirror, and a cozy chair. Bright natural light streams in through a large window.
Decorative setup with a large brown vase holding a flowering branch, accompanied by various black and white bottles, a soap dish with a bar of soap, and a stack of papers or magazines on a sandy-colored surface.
Design concept board for Aesop Emporium Melbourne featuring a floor plan, images of curved walls and textured surfaces, a white sofa, and photos of a minimalist store interior with beige tones and sleek fixtures.
Architectural drawing of a reception desk with detailed dimensions, a curtain partition with a recessed arch, an LED strip with frosted diffuser, and seamless blend into a POS counter, labeled with measurements and design notes.
Page from a lighting design catalog showing various lighting fixtures, including a titanium downlight, a spotlight, a feature light, a pendant lamp, and a spotlight with a handle. There is a large image of a water reflection and a paragraph describing the importance of lighting in shaping atmosphere and spatial experience.